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Updated Jul 07, 2026 · Affirmology_InvestorDoc_NextRevisionNotes_v1.md
Stored 2026-07-06. DO NOT ACT ON THESE YET. Jeff shipped the 57-page v2 FINAL live
(media.affirmology.ai/docs/mission-and-opportunities.pdf,
source: Affirmology_Mission_and_Opportunity_v2_FINAL.pdf). These are for a LATER pass,
only when Jeff says go.
In Jeff's mind, pages 39 and 41 had the same (or near-identical) photo. One of them, particularly page 41 (the bigger one), is where "Sol at Faena" (Sol solo on stage) could have been dropped in as the replacement. Keeping as-is for now.
Plan Jeff has in mind (do later, when he has time / new assets): - He may bring in a NEW Sol photo and move the CURRENT p44 Sol-on-stage shot to p41. - Use a SECOND new Sol photo for her dedicated page (currently p44). - Net goal: more Sol, and kill the p39/p41 duplication.
When the founder page was rebuilt to "The union of system and soul" (p43), Jeff's
HD-teaching photo was replaced by the meditation-in-suit photo, so Jeff lost that image.
Idea: trim / crop the HD teaching photo to sit SIDE BY SIDE with the "Jeff and Sol on
stage" couple photo on page 43.
- Source file: Brand/photos/hd-workshop.jpg (Jeff teaching the Human Design Experience).
- The couple photo currently on p43 sits below the "Yes, they are a couple" box.
Sol Headphones 2.png (AFFIRMOLOGY folder, 3010x1678, landscape ~1.79:1): three people in
glowing "The Wave" headphones, hands on hearts, eyes closed, outdoor garden - a real live-listening
/ creator-program experience. Sol is front and center. Strong because it delivers three things
the early pages currently lack at once: Sol early, the actual product (headphones/listening), and
real people in the coherence gesture ("the movement, already real").
Recommended placement: p5 visionary spread, replacing the hands-on-heart community square (Jeff's instinct). Layout options, since the photo is natively landscape: - (a) Crop to a square centered on Sol, drop into the existing top-square slot (keeps the current two-square p5 layout; loses some group width). - (b) Redesign p5 = Sol-Headphones landscape banner on top (uses its native width, more cinematic) + the sun square centered below. A banner crop is natural here since the source is already landscape (this is NOT the earlier square-forced-to-banner problem). Lean (b) for cinema, (a) for consistency with the current layout.
Do NOT lose the displaced hands-on-heart community square - relocate it (candidates: p36 "the killer app, a room full of headphones", or a retention/community page).
Alternative home for Sol-Headphones itself: p36 "the killer app, a room full of headphones" is literally about headphones + live listening - a natural fit if a different photo ends up on p5.
Jeff may send a SECOND still to pair with / choose from - wait for it before finalizing which photo lands on p5 vs p36.
Add a little white space BEFORE the Affirmology logo + the last line ("We invite you to join the Affirmology movement"), i.e. more separation between that closing block and the content above it.