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Music licensing for Affirmology (what we can actually use)
Updated Jun 18, 2026 · Affirmology_MusicLicensing_v1.md
Summary. The music goes INSIDE a product you sell (the audios, which customers download and keep) and into paid marketing. That is a higher bar than normal creator use, so choose carefully. Verdict at the bottom.
Music licensing for Affirmology (what we can actually use)
The music goes INSIDE a product you sell (the audios, which customers download and keep) and into paid marketing. That is a higher bar than normal creator use, so choose carefully. Verdict at the bottom.
Suno (best fit for the Studio suite beds)
- Paid Pro ($10/mo) or Premier ($30/mo) grant COMMERCIAL use rights; you keep 100% of royalties; rights persist for tracks made WHILE subscribed even after you cancel.
- Free tier = personal, non-commercial only. Do NOT use free-tier Suno music in the product or in monetized marketing.
- Caveats to know: under new (WMG-influenced) terms Suno is technically the "author" and grants you a perpetual commercial license, not strict ownership; and there is NO indemnification, so if a track is claimed to infringe (label lawsuits are ongoing), Suno will not cover your legal costs. AI-music copyright is legally unsettled.
- Why it fits: unlimited custom beds in any vibe and BPM, ideal for building different suites for different use cases (gym, sleep, journey, morning), cheap, and commercial rights persist. Trade-off is the AI-music legal uncertainty; acceptable early-stage risk, and beds are swappable later.
- Action: subscribe to Suno Pro or Premier; only use tracks generated while subscribed.
Libraries (for premium film and marketing music)
- Artlist (commercial / Max tier): human-composed. KEY ADVANTAGE: anything published under an active plan stays licensed IN PERPETUITY even after you cancel. Good for assets you keep using. Verify the license explicitly covers music embedded in a downloadable product or app, not just video; if unclear, ask them or get the enterprise scope.
- Epidemic Sound: great catalog, explicitly supports apps and software, one all-in license, BUT it is ACTIVE-ONLY: music is covered only while you keep subscribing. A product you sell forever would tether you to the subscription forever. Pricing (2026): Business ~$100 to $220/month (or ~$1,100 to $2,400/year); Enterprise is bespoke/quote-based and expensive (one source cited an ~$29k/year average). The Enterprise tier is overkill at this stage, and the active-only model is the wrong shape for a perpetual product. (Note: earlier I listed Epidemic as a catalog option but flagged this active-only license as the catch; I did not recommend it for the product beds.)
- Artlist for the PRODUCT audios (bed under voiceover, sold/distributed): grayer than video use. Artlist is clearly fine for cinematic and marketing VIDEOS. For a downloadable audio product you sell, where music sits under the VO, confirm with Artlist in writing that their commercial/Max license covers music embedded in an audio product you distribute (podcast-style sync is usually covered; a "standalone music product" is usually excluded, ours is a bed, not the primary value, so likely fine but get it confirmed). If you do not want that ambiguity, use Suno for the product beds instead.
- Avoid: any cheap social/creator-only tier for the product. It covers YouTube and social, not embedding music in a product you distribute.
Pre-made beds without Suno (the best fit for the product)
Important distinction surfaced in research: generic video libraries are built for music UNDER video and many do NOT allow music to be the listening experience inside a sold audio product. A category built for exactly our case exists, meditation and wellness music libraries that license for embedding in paid apps and audio products:
- Meditation Music Library (Music of Wisdom): the largest royalty-free meditation catalog for commercial use, with an explicit app-licensing guide and agreement. Strong first stop.
- TunePocket: licenses for apps, games, podcasts; long-form, relaxation-focused catalog; commercial license.
- Sonic Spheres: therapeutic/wellness music with sync and public-performance license documentation.
- Meditation Music Central: licensing built for this use.
- Soundstripe (Pro/Enterprise): has a meditation catalog and a commercial tier, but confirm it allows music as the main/embedded listening experience in a product, not just video sync.
Per-track BUYOUT (own a specific signature bed outright, pay once): PremiumBeat ($49 Standard, $199 Premium, $29 Creator per track), Pond5 (royalty-free buyout), Envato/AudioJungle (per-track, check the license tier for "music in an end product"). Good for a small set of signature beds you want to own.
What to verify in any license before buying: it explicitly allows a PAID app/subscription/product, music embedded in audio you distribute, and voiceover over the track. The meditation-specific libraries are designed for this, so it is usually a clean yes; the generic video libraries are where it gets murky.
Lyria 3 / Lyria 3 Pro (Google) - added 2026-06-17
- What it is: Google's AI music model inside Gemini. Lyria 3 (Fast) does ~30-second tracks; Lyria 3 Pro does up to ~3 minutes with real structure (intro/verse/chorus/bridge), instrumental or vocals/lyrics, plus Nano Banana cover art. Released March 2026; verified June 2026.
- Rights/safety: commercial use allowed on PAID tiers; every track carries an inaudible SynthID watermark; it won't mimic named artists.
- Pricing: bundled into Gemini subscriptions, AI Plus $19.99/mo (~10 tracks/day), Pro $29.99/mo (~20/day), Ultra $99.99/mo (~50/day). Programmable: Lyria 3 Pro is on the Gemini API / Vertex AI (~$0.08 per song via API; Vertex enterprise-negotiated).
- Fit for us: (1) NOW marketing, strong for soundtracks/soundscapes on the investor film, trailers, ads; pairs with the Higgsfield/Seedance pipeline. (2) NOW/SOON a real candidate for calm instrumental beds under the ElevenLabs spoken affirmations (voice stays ElevenLabs, Lyria is the music layer). (3) LATER personalized in-app music: because Pro is API-accessible, the app could generate a bespoke track per user/session.
- CAUTIONS before building on it for the product: redistributing AI-generated music inside a paid product at scale needs a Vertex/API redistribution-terms check (commercial use is allowed, but confirm redistribution-at-scale); and weigh it against Suno / Udio / ElevenLabs Music for product use. Same AI-music legal-uncertainty caveat as Suno applies.
Verdict
- Studio suite beds, if you want PRE-MADE (no Suno fiddling): a meditation/wellness music library that licenses for paid-app/product embedding, Meditation Music Library or TunePocket first, plus a few per-track buyouts (PremiumBeat/Pond5) for signature beds. This is likely your preferred path.
- Studio suite beds, if you want UNLIMITED CUSTOM: Suno Pro or Premier (accept the AI-uncertainty caveat).
- Polished investor and brand films, and marketing: Artlist (perpetual coverage, lower legal risk), confirming the product-embedding scope.
- Do not embed free-Suno or social-tier library music in anything you sell.
Sources: Suno rights and ownership (help.suno.com, Dynamoi, Terms.law); Epidemic Sound Custom License; Artlist licensing terms.