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Affirmology - Logo Decision (v1 lock)

Updated Jun 27, 2026 · Affirmology_LogoDecision_v1.md

Affirmology - Logo Decision (v1 lock)

Date: 2026-06-27 Status: v1 LOCKED, pending a gut-check with Sol and Colin (they may prefer the one-orb only; Jeff is fine with that simplification).

App codenames (internal, not customer-facing)

Customers always see the brand name Affirmology. Internally the two apps have codenames: - Atlas = the Studio / Creator-tier app (the heavens; the Titan who holds up the sky; the system that holds it all up). Icon: the glowing golden orrery. - Maya = the consumer app (the earth; human beings; the lived, manifest reality). Locked 2026-06-27. - Pairing logic: Atlas (heavens) and Maya (earth). The orrery holds the cosmos above; Maya is the human/earthly reality below. - Why Maya: a triple-tradition resonance, Mesoamerican + Vedic + Greek (Maia, daughter of Atlas, a Pleiad and mother of Hermes, who is the router in our agent system). Simpler English spelling than "Maia." - On the Vedic meaning: Maya is the creative power that projects the manifest world. It is the paradox of illusion AND reality (real as lived earth, provisional against ultimate reality), held differently across Vishishtadvaita, Advaita Vedanta, and Tantric Shaivism. Not a putdown; the paradox is the point. - Gaia stays available and can live as BOTH a concept and the existing council oracle; Jeff sees Gaia / Maia / Maya as essentially the same earth-mother thread.

The mark: "Orbit Star"

A gold, faceted eight-point compass-rose star (the person) sitting inside a gold circle crossed by a tilted elliptical orbit that carries gold orb(s) (the cosmic blueprint, in motion). Deep emerald background.

• Meaning: the star is you; the circle plus the tilted orbit and its orb(s) are your cosmic blueprint. Compass = guidance and direction; the atom-style orbit = the "operating system." Star = person, constellation/orbit = blueprint.
• Palette (locked brand): emerald base #0a2014 / #082c18, gold #c89b3c / #d9b15a, bright gold highlight #ecd9a8. Star is uniform polished gold with light/dark facet shading for depth (no brown, no two-tone back spokes).
• Wordmark: AFFIRMOLOGY in Cinzel (Trajan-style caps), with the tagline "Subconscious operating system" tracked to span the wordmark width.

The system (responsive logo)

• PRIMARY / hero: the TWO-ORB version (one orb upper-right, one lower-left on the orbit). Balanced and richest. Use on the deck, web, marketing, large app icon.
• SMALL / icon variant + APP ICON: the ONE-ORB version (single orb upper-right, sitting where the circle and the ellipse converge), deep emerald background. This is the chosen Affirmology app icon. Cleaner, holds up at favicon and small app-icon sizes. Same mark minus one element.
• This is a standard responsive-logo setup: simplify, never redesign. The constant is the star + circle.

Atlas (the studio app, sister mark) - LOCKED 2026-06-27

Atlas gets its own icon: a glowing golden orrery / armillary sphere (concentric gold rings with a luminous warm-gold central orb) floating in a clean deep-emerald field. No stand/pedestal, no constellation lines, no room. Tight, centered, full-bleed. Chosen because Atlas is an internal/feature tool with few icon uses, so it can carry more detail; the main use is a premium homescreen feature button (also lives by the media player and in PDFs). It echoes the Orbit Star's rings/cosmos language but is clearly distinct.

• Master: Brand/Atlas Logo.png (1024, sRGB, no alpha).
• Exports: Brand/icons/atlas/ (16 to 1024 + favicon, apple-touch, web-192/512) and Brand/icons/atlas/marketing/ (256 to 2048).
• Installed: affirmology-atlas/ios/AffirmologyAtlas/Images.xcassets/AppIcon.appiconset/App-Icon-1024x1024@1x.png.
• Animation (planned): a looping video of this orrery, rings slowly counter-rotating and the central orb glowing/expanding-retracting, to play by the media player while the Sacred Audio plays and freeze when paused. Reserve the brighter "fire" render look for this. (See Affirmology_VisualAnimation_Roadmap once created.)
• History: explored an antique astrolabe with a stand and constellation swirl first; Jeff pushed to drop the stand and constellations and float the glowing sphere in space, which became the lock.

Backgrounds

All marks use the richer, deeper emerald radial background (#0e3a24 center to #0a2014 edge), not the older flat green. Applied to the two-orb, one-orb, and astrolabe.

Production notes

• Built via Nano Banana (Pro / 2) over the emerald-gold brand; Jeff refined the one-orb in Canva (the lower-left facet was added by hand, so keep that leg).
• Vector rebuild was explored (Affirmology_LogoConcepts_v5.html) but Jeff prefers the Nano raster look; final masters are the raster images.
• Concept exploration history: Affirmology_LogoConcepts_v1.html through v5.html in this folder.

Next steps (to finalize the asset set)

1. Jeff uploads the two final PNGs (two-orb and one-orb) as file attachments so they are accessible as files.
2. Generate the iOS app-icon set (1024 master + all required sizes) from the two-orb (primary).
3. Generate the small-icon set + favicon (16, 32, 48, 180, 192, 512) from the one-orb (variant).
4. Produce transparent-background cutouts and the AFFIRMOLOGY wordmark lockup.
5. Save all into Brand/.