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The Standalone (Video 1 + Video 2) - build plan

Updated Jul 12, 2026 · Affirmology_StandaloneVideo_Plan_v1.md

The Standalone (Video 1 + Video 2) - build plan

What it is: the one-file send for people who will never walk through the gate. Investors, partners, press, Sol's network. Good news: it is a small job. The two films already carry it. Three VO lines change, and one 50-second module gets built. Nothing else.

1. THE ONLY REAL PROBLEM

Both films are written around a song that, in the standalone, never plays.

• Video 1 ends: "In a moment, you will hear your Origin Soul Song." → in the standalone, no song is coming. The promise breaks.
• Video 2 opens: "You did not have to believe any of it. You recognized yourself." → addressed to someone who just heard theirs. The viewer did not.

Everything else in both scripts is film-safe as written.

2. THE FIX, AND WHY IT IS BETTER THAN A WORKAROUND

Do not fake the song. Withhold it, on purpose, and say so.

This is already the house rule (Sol, curiosity gap): we do not publish samples of the audio. We publish reactions. The standalone should obey it. The viewer watches someone else be undone by their own Soul Song, hears that it exists, and cannot have it. That is the whole ad.

So the seam is not a patch. It is the strongest 50 seconds in the film.

3. WHAT CHANGES (3 VO re-renders, ~10 minutes of work)

Same voice, same specs: Fish f281f234a1d04a929ade9f676ed7c441, s2, speed 0.96, Affirmology → Ahffirmology.

A. Video 1, final beat - standalone variant

Cut: "In a moment, you will hear your Origin Soul Song." New:

There is only one way to know what that sounds like. ·· And it is not this. ···

Then the existing close stands untouched: "For now. ··· Listen to who you were written to be." - which now reads as a command to go get it, not a lead-in to a song. It gets better in the standalone.

B. Video 2, opening 5 beats - standalone variant

Shift from "you heard it" to "you just watched it." The mini-experience shows a woman coming home to herself, so the line still lands, just pointed at her.

That is what it feels like to finally come home to yourself. · It is not a fantasy. It is a product. And it is built. ·· She did not have to believe any of it. · She recognized herself. ·· And that was one layer. ···

(Alt, if you would rather not gender it: "Nobody has to believe it. · They recognize themselves. ··")

C. One card line over the seam (optional, spoken)

Only if the black card feels too silent. Otherwise leave it mute - the silence after the song is the point.

4. WHAT GETS BUILT (the 50-second mini-experience)

Sits between the two films. Runtime ~50s. Structure:

The black card (Jeff's "little black rectangle"):

This is not your blueprint. Someone else's words can be beautiful. Only your own can be believed.

4b. SOURCING THE SEAM - DECIDED (Jeff, 2026-07-12)

NOW (placeholder): the Joe slice, SILENT. Pull the section of the experience film where Joe is alone with the app, listening and aligning. Cut all dialogue - including the Monika conversation, not just the wealth part. Reason: Video 2 begins six seconds later and Video 2 is the explanation. A character explaining what he learned, immediately followed by four minutes of us explaining what he learned, is the same beat twice, and the dialogue version is weaker. The seam's only job is to make the viewer want and not get. Stop the clip before anyone speaks.

This also keeps our borrow from the experience film to a minimum, which matters because that film is being phased out. Do not build the flagship standalone on top of a film we are killing.

LATER (the real asset): actual customer reaction footage. Not a nicer version of the same thing - a different asset class. Everything else in the 11 minutes is us talking about ourselves. A stranger's face is the only third-party proof in the film, and it is literally Sol's rule made real: publish the reaction, not the sample.

Plan (Jeff): capture it out of the beta group / WhatsApp, once there are a few more wow-level audios in the wild.

Capture protocol - get this right the first time: 1. Ask them to prop the phone up and just listen. Not record a testimonial. The moment someone knows they are performing a reaction, it dies. 2. Headphones on. No instructions, no prompt, no "tell us how you feel." Let it run. 3. Get a written release at the same time as the file, not later. If the footage turns out to be the best thing we have, we do not want to be chasing permission for it. 4. Three or four of these cut together beats anything we could stage.

Also worth doing: the people who already told us they nearly cried exist and we know who they are. A second listen still lands. That is the fastest path to real footage and the ask is easy, because they already volunteered that it moved them.

5. ASSEMBLY (the CapCut question you were chewing on)

Build the COMBINED master first, then export the pieces from it. Not the other way around.

1. One project. One timeline. Drop in, in order: V1 VO → mini-experience → V2 VO → business tail.
2. Cut the visuals against the whole thing at once. This is the reason to do it this way: the aesthetic drifts if you build two separate projects and try to marry them later.
3. Then export three files by range: - Standalone = the whole timeline. - Video 1 = start → the seam. Swap in the "In a moment, you will hear your Origin Soul Song" VO for the funnel version. - Video 2 = seam → end. Swap in the "You recognized yourself" VO for the funnel version.
4. Keep the two variant VO clips muted on parallel tracks in the master, so a range export just needs one mute toggle. Do not maintain two projects.

6. RUNTIME - the honest number

That is not 8 minutes. It is, however, longer than the current 8.7-minute mission video by only ~2:30 - and the standalone is going to the same audience the mission video went to. So it is in range for what it is.

If you want it under 10:00, the cheapest 90 seconds: 1. The four parallel technique beats in V2 → cut to three (~10s). 2. The business tail is the only place with real fat, and you have already said do not touch it. Respect that. 3. V1's Secret act is the longest stretch in either film. It is also the best writing. Leave it.

Recommendation: ship 11:13. The people who watch a standalone all the way through are not the people counting minutes.

7. TASK LIST

1. Re-render the 3 standalone VO variants (A and B above). ~10 min.
2. Cut the 50s mini-experience (source footage + submerged audio + black card).
3. Build the combined master in CapCut; export three ranges.
4. Generate the outstanding V1 visuals (locked book + key + portal, words bouncing off the mirror, the shush) and the long heart-coherence animation (Jeff's pick, Higgsfield media_id 71be1130-aa7d-43ce-97d1-3f771c7de286, chain 3× 15s).