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Affirmology Demo Experience, the page flow (vision v1)

Updated Jun 28, 2026 · Affirmology_DemoExperience_Flow_v1.md

Affirmology Demo Experience, the page flow (vision v1)

Captured 2026-06-28 from Jeff. The end-to-end on-page experience around the Origin Soul Song, and the conversion tail. The old section videos used vector graphics; the upgrade uses a richer set of cosmic video made with Higgsfield. No em dashes.

OWNERSHIP + SCOPE (2026-06-28, Jeff): OTHER chats own the VISION and CREATIVE DIRECTION (the demo page flow, the investor doc, the Higgsfield cosmic-video creation). THIS Code chat is the EDITING HAND for the video work: assembling and arranging clips and adding Remotion-style overlays in PALMIER, on instructions, across these sections. So this doc is both a captured reference AND the scope for the upcoming Palmier editing projects Code will execute (starting with the Joe/Monika investor video overlays when Cowork hands over the project + clip, then the loading/ending/section pieces as they are created). Code does not drive the creative; Code edits and arranges on instruction.

The staged flow (top to bottom of the experience)

1. LOADING SEQUENCE (while the Origin Soul Song is generated). Improved cosmic videos play during the loading/wait. Replace the old vector-graphic clips with richer cosmic video (Higgsfield). There is a "before" video and an "after" video around the soul song; both are the loading-window pieces, upgraded.
2. SOUL SONG PLAYBACK. While the person's audio plays, show the spinning astrolabe globe animation, the same one used in the app (the orrery / astrolabe loop). The astrolabe is the visual anchor during listening.
3. ENDING SEQUENCE (unlocks after the audio finishes). A short closing sequence, improved, plays once the soul song ends. It is gated: it unlocks at the end of the audio.
4. INVESTOR VIDEO UNLOCKS on the page. After the soul song experience, the investor video becomes available (this is the Joe-and-Monika investor video currently being edited in Palmier with Remotion-style overlays).
5. INVESTOR PDF LINK appears. A link to the INVESTOR DOC surfaces alongside the unlocked investor video. The investor doc (in build) lays out the whole project in full written and visual detail. This is DISTINCT from the per-person Origin Blueprint reading PDF (which is the individual's deliverable, not the investor doc).
6. INNER ORBIT INVITATION. An invitation and link for the person to learn more about joining FREE, with perks and incentives: the "Inner Orbit" beta tester group. This is the conversion call to action at the end of the experience.

Asset needs per stage (and the tool)

• Loading videos (before + after the soul song): richer COSMIC VIDEO via Higgsfield (replacing the old vector graphics). New pieces can be made for these sections.
• Astrolabe-during-audio: REUSE the app's spinning astrolabe / orrery loop (affirmology-app/assets/orrery-loop.mp4, and the masters in Brand/animations/Atlas_Orrery_*). Same visual language as the app.
• Ending sequence: an improved closing cosmic clip (Higgsfield).
• Investor video: the Joe/Monika edit (Palmier + Remotion-style overlays), this workstream is already in motion.
• Investor PDF: link target (TBD which PDF).
• Inner Orbit invite: copy + link + the perks/incentives framing (a sign-up / learn-more flow).

Unlock gating (sequence of reveals)

soul song generates (loading videos) -> soul song plays (astrolabe) -> audio ends -> ending sequence unlocks -> investor video unlocks -> investor PDF link appears -> Inner Orbit invitation appears.

Connections to other workstreams

• NDA GATE (SignWell): the gated entry to the demo experience. Likely the person signs the NDA (SignWell) to get IN, then flows through the experience above. Confirm whether the NDA gates the whole experience at the front.
• ORIGIN BLUEPRINT PDF: the per-person reading PDF (v2.1) may be one of the assets offered at the tail, distinct from an investor deck PDF. Clarify "investor PDF" vs the person's Origin Blueprint.
• INNER ORBIT beta group: FREE, with perks and incentives. The signup/learn-more is the conversion. Ties to the beta-tester onboarding (App Store TestFlight, the /api/admin/invite path) and possibly the NDA.
• HIGGSFIELD: the cosmic-video generation tool (available in Cowork via its MCP) for the new loading + ending pieces.
• PALMIER: the editor where the investor video (and potentially the section videos) are arranged + given Remotion-style overlays.

Open questions for Jeff

1. Which "investor PDF": the investor deck, the person's Origin Blueprint, or both at the tail?
2. Does the SignWell NDA gate the WHOLE experience at the front (sign to enter), or only the investor materials at the tail?
3. Inner Orbit perks/incentives: what are they, and is the signup a form, a TestFlight link, or a calendar/intro?
4. Are the loading "before/after" videos two distinct pieces, or one looped piece during the wait?